about

A fresh start looks good on you.

Because building a life you love shouldn't require having it all figured out first.

Hey, I'm Alishia!

The woman behind The Starting Edit, a serial idea-haver, lifelong learner, wife, mom, and someone who took a surprisingly long time to realize that maybe I wasn't meant to fit into a traditional career.

And trust me, I tried.

Same ambitious woman… just a different definition of success now. ♡
wifemomidea-haverlifelong learnerbusiness loverbeliever in brighter days
The same girl who sold knives and ran an office at 19… ♡
…still the same love for business. Just with better tools now. ♡
how it started

A little about how I got here...

At 19, I was running my own sales office, training around 30 people a week, and winning awards.

How did I get there? By selling knives. Yes, knives. 😂

College had been the original plan, but life threw me a curveball, and I had to figure out another way forward. Turns out, I had a pretty natural knack for business.

the corporate chapter

But eventually, I traded entrepreneurship for the stability of corporate America.

I spent years working in banking, management, contracts, and Fortune 500 companies. I climbed the ladder, earned promotions, and built what looked like a pretty successful career.

The problem?

I never really felt like I belonged there.

I kept thinking the next position would be the one. The job that finally made everything click.

Spoiler alert: It never was.

Different chapters, same love for business. ♡
motherhood & a new chapter

Sometimes the biggest change is realizing what you don't want.

After becoming a mom, I stepped away from corporate life for several years. That chapter came with some pretty significant mental health challenges, and honestly, figuring out how to navigate anxiety, depression, and ADHD while trying to build a life I loved wasn't easy.

Eventually, I returned to the corporate world, hoping to find that stability I'd been missing.

Instead, I found myself in environments that took a serious toll on my mental health and challenged some of my deepest personal values.

And one day, I realized something.

I was really, really good at building a career.

But I didn't want the life that came with it.
Building a life that actually feels like mine. ♡
  • I wanted to be home with my family.
  • I wanted to wake up without an alarm clock.
  • I wanted to have the flexibility to take care of myself without feeling like I was letting someone down.
  • I wanted to work hard at something that mattered to me, without sacrificing everything else that mattered along the way.
So I decided to start over.
Again.
the turning point

And then AI changed the game.

I've always loved business, technology, and figuring out how things work.

But discovering AI opened doors I genuinely didn't know existed.

Suddenly, I had tools to help me organize my million ideas, learn new skills, create content, build systems, and actually bring things to life.

And as someone with ADHD? Having that kind of support was HUGE.

No, AI doesn't do everything for me. And no, entrepreneurship isn't magically easy.

But the barriers that once made starting and running a business feel overwhelming suddenly became a whole lot smaller.

I started realizing just how many opportunities exist today for someone willing to learn, get creative, and give something a try.

And I couldn't stop thinking...

Why aren't more women being introduced to these possibilities?
Same big dreams… just better tools now. ♡
why the starting edit

So, The Starting Edit was born.

Not because I have every answer.Not because I've built some multimillion-dollar empire.And definitely not because I think there's one perfect formula for success.

I created The Starting Edit because I know what it's like to want something different and have absolutely no idea where to begin.

I also know that getting started can feel unnecessarily expensive, complicated, and intimidating.

I wanted to change that.

The Starting Edit is a collection of affordable, approachable business education and digital resources designed to help you explore what's possible, learn something new, and start turning those ideas into action.

Whether you're dreaming of your first business, exploring additional income opportunities, or finally ready to do something with that idea you've been sitting on, there's a place for you here.

No fancy degree required.
No perfectly curated business plan.
And absolutely no expectation that you have your entire life figured out.

More freedom.
More possibilities.
More you. ♡
what i believe

Here's what I believe.

You can be ambitious and still want a slow morning.
You can love your family and want something that's just yours.
You can have a million ideas and still be capable of building something amazing.
You can change your mind, change your direction, and start over as many times as you need.
And you don't have to wait until you're more qualified, more confident, or more prepared to begin learning.

You are allowed to create your own version of success.

I'm still creating mine. And I'd love to help you get started on yours.

So grab a coffee, take a look around, and see what sparks your interest.

I'm really glad you're here. 🤎

Your next chapter starts with one little edit.

explore the collection →
the starting edit.  ·  thestartingedit.com